2013-2014 Walden University Catalog (September 2013) 
    
    Aug 17, 2022  
2013-2014 Walden University Catalog (September 2013) [ARCHIVED CATALOG]

M.S. in Communication


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Through a curriculum aligned with the latest communication practices and theories, the M.S. in Communication program prepares students for challenging careers in marketing, public relations, social media, and related fields. Coursework focuses on how to create engaging messages for local, national, and global audiences and translate that messaging into various media. Students also explore how to strategize, execute, and measure integrated communication plans using both traditional and digital channels.

Learning Outcomes


 Graduates of the M.S. in Communication program will be prepared to:

  1. Apply communication theories and principles effectively.
  2. Critically analyze media from producer and consumer perspectives.
  3. Use appropriate traditional and digital media to attain desired results.
  4. Demonstrate an understanding of how the regulatory environment impacts the communication field.
  5. Evaluate communication plans and activities that will result in achievement of organizational goals.
  6. Practice ethically in the field of communication.
  7. Communicate professionally with stakeholders in oral and written modes.
  8. Use the creative process to solve organizational issues.
  9. Develop, implement, and measure integrated communication plans.

 

Degree Requirements


  • 30 total credits
  • Nine Core Courses (27 sem. cr.)
  • Capstone Course (3 sem. cr.)

Curriculum


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