2021–2022 Walden University Catalog (September 2021) 
    
    Jan 18, 2022  
2021–2022 Walden University Catalog (September 2021)

Graduate Certificate in Digital Marketing


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This program is not currently accepting new students.

 

The Graduate Certificate in Digital Marketing focuses on developing skills essential to creating and implementing cohesive digital marketing strategies. Through their coursework, students explore the latest concepts and best practices for emerging media platforms and how they can be leveraged to maximize consumer reach and influence. Students also examine topics such as web design, assessing and interpreting online analytics, the elements of an effective social media strategy, and building customer loyalty and retention through relationship marketing.

Certificate Requirements


  • 9 total semester credits

Course Sequence


The recommended course sequence is as follows:

Semester Course Credits
1    3 sem. cr.
   3 sem. cr.
2    3 sem. cr.

 

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