2017-2018 Walden University Catalog (March 2018) 
    
    Sep 18, 2020  
2017-2018 Walden University Catalog (March 2018) [ARCHIVED CATALOG]

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DDBA 8160 - Business Strategy and Innovation


(3 sem. cr.) Students in this course focus on development and implementation of business strategies that enable competitive advantage and winning in the marketplace. They develop an understanding of why and how individuals and organizations must work together to create a sustainable business and global environment. Students apply methods for assessing the strengths and weaknesses of organizations and identify industry opportunities and threats resulting from forces shaping the marketplace. They also examine and apply concepts to assess the capability of industries to implement these strategies successfully. Students focus on practical business applications of writing and critical thinking and engage in a combination of essay discussions, research assignments, and papers to analyze, develop, and defend ideas for strategic and innovative business solutions for sustainability. Students also develop a problem statement to use in their doctoral study final capstone project through the synthesis of principles of sustainable strategic management and thinking.

 



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