EMBA 6080 - Competing in the Global Marketplace
(3 sem. cr.) A fundamental shift in the world economy is underway and is accelerating. No longer are national economic interests and business operations largely confined within well-defined geographic borders. Phenomena such as enhanced communication technologies, outsourcing, and the reduction in political barriers to cross-border trade have all contributed to the creation of a truly global economy.
Students in this course focus on the global environment of business and explore how the international sociocultural, political, legal, economic, physical, and historical environments impact business practices and policies. A key goal of the course is to provide students with the skills and methodologies required for developing business strategies on a global scale. In particular, students will identify the internal and external forces impacting an organization’s ability to compete in the international marketplace.
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