2014-2015 Walden University Catalog (December 2014) 
    
    Sep 18, 2019  
2014-2015 Walden University Catalog (December 2014) [ARCHIVED CATALOG]

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COMM 1003 - Introduction to Mass Communication♦


(5 cr.) Students in this course are introduced to basic concepts of communication to mass audiences. Students’ primary focus is the application of communication principles and theories needed to achieve intended outcomes in crisis scenarios, public relations, public and community affairs, and when influencing thinking or opinions. Students explore mass communication theory, historical context, concepts, and applications. Through this course, students work toward gaining applied skills and sensitivity to the social impact of mass communication.
 
♦ Students may take this as a non-degree course, which means they do not have to be enrolled in a program. Contact an Enrollment Advisor [1-866-492-5336 (U.S.);1-443-627-7222 (toll)] for more information.



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