2013-2014 Walden University Catalog (June 2014) 
    
    Nov 30, 2021  
2013-2014 Walden University Catalog (June 2014) [ARCHIVED CATALOG]

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MGMT 4140V - Marketing Management


(3 sem. cr.) The course is designed to instruct students in creative decision making for market mix, channels of distribution, and industrial and international marketing. Special emphasis is on the development, organization, implementation, and control of the marketing plan.



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