2013-2014 Walden University Catalog (June 2014) 
    
    Apr 16, 2021  
2013-2014 Walden University Catalog (June 2014) [ARCHIVED CATALOG]

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BUSI 4003 - Marketing Strategies for Small Business♦


(5 cr.) This course addresses the unique aspects of marketing a small business. Students examine market definition, product development, and diversification strategies designed to help small business owners expand their business reach. Students learn effective ways small businesses can leverage technology such as e-commerce, social media, and other online marketing methods. (Prerequisite(s): BUSI 3008.)
♦ Students may take this as a non-degree course, which means they do not have to be enrolled in a program. Contact an Enrollment Advisor [1-866-492-5336 (U.S.);1-443-627-7222 (toll)] for more information.



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